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This web page states the following, "Forgot your username or password? You are securely logged in." We saw that the web site stated " Proceed to checkout to view all items in your cart." It also said " The domain powering the next generation of social websites. Each year, businesses and other entities spend millions on developing and promoting their brands and identity, both in a traditional bricks and mortar fashion and on the Internet. The io name space is highly sought after and now this very special Top Level Domain can belong to you. Anyone, anywhere can register." The header had Register Domain as the highest ranking optimized keyword. It is followed by .io, nic.io, and Domain Registry which isn't as ranked as highly as Register Domain. The next words nic.io uses is easy. name was included and could not be understood by search engines.